Malls get the glamour, but some of the most valuable screens in our network sit inside cash & carry stores. Here's why these everyday shopping halls quietly outperform for a lot of advertisers.
Frequency beats novelty
People visit a cash & carry on a routine — weekly, sometimes more. That regularity means your campaign builds real frequency over its run: the same households see your message again and again, which is exactly how brands are remembered and habits are formed. A one-off mall visit can't match that rhythm.
Time on the floor
Grocery and wholesale shopping isn't quick. Shoppers move slowly through aisles, compare products, queue at the till. That's several minutes of dwell time per trip, right where a screen can catch them repeatedly — and often at the precise moment they're deciding what to put in the trolley.
The right audience, already spending
Cash & carry visitors are decision-makers for household and business purchases. They arrive with intent and a budget. For FMCG brands, food and beverage, telecom top-ups, home and personal care, and local services, there's no better place to appear than in front of someone with a trolley and a shopping list.
In our network
CityWide's Phase 1 includes screens at Islamabad Cash & Carry (G-6), Madina Cash & Carry (I-8) and Punjab Cash & Carry (G-13), each carrying thousands of shoppers a day on 55-inch indoor displays. They're consistently among the strongest performers for advertisers who care about frequency and intent over pure footfall headlines.
Reach shoppers at the shelf
Book a cash & carry screen and put your brand in front of a weekly, ready-to-buy audience.
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