Phase 1 put CityWide screens across Islamabad and Rawalpindi. Phase 2 takes the network national — with Lahore, Karachi and Peshawar next, on the way to 200 screens.
Where we started
We launched deliberately: a focused Phase 1 in Islamabad and Rawalpindi, proving the model in premium malls, cash & carry stores and petrol stations. That discipline let us refine everything — location standards, campaign management, reporting — before scaling.
Where we're going
Phase 2, running through the second half of 2026, extends the network into three of Pakistan's largest markets: Lahore, Karachi and Peshawar. The target is 200 screens — a step-change in reach that turns CityWide from a capital-city network into a genuinely national one.
What it means for advertisers
National brands have been waiting for indoor DOOH that spans cities without the cost and hassle of stitching together separate deals. Phase 2 delivers exactly that: one network, one point of contact, consistent reporting, and the ability to launch a coordinated campaign nationwide. Our Network Package is built for precisely this moment.
And beyond
Phase 3 in 2027 pushes further — Faisalabad, Multan, Quetta and more — toward our two-year vision of 550+ screens across 10 cities. If you're planning national campaigns for the year ahead, now is the time to talk.
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